The following information is an excerpt from NACAC's "What Parents and Students Should Know About Independent Counselors, Educational Consultants, and Commercial Counseling Centers."
Families searching for external counseling services should ask the following types of questions before enlisting the services of an independent or commercial counseling service.
• Do you have counseling experience, certification, a credential or a master’s degree in counseling or a counseling related discipline?

• How long have you been an independent counselor?

• Do you have experience in a high school counseling office or as a college admission officer?

• How long has this counseling center been functioning?

• How long have your counselors been active in the field, and in what roles?

• How recently did you work on a high school or college campus?

• Are you familiar with the academic program in my high school?

• Do you visit college campuses regularly—locally, regionally, and/or nationally?

• Have you attended professionally directed conferences, college counseling institutes or workshops?

• What national and/or regional professional organizations do you belong to as a college counselor?
Independent counselors/counseling centers should:

• Insist that students be  the  sole author of their college applications and essays

• Help students understand that  no one can guarantee admission to any college or have influence  on admission decisions  reached  by institutions

• Encourage students to consider a range of institutions  for admission, not just emphasizing  admission to highly selective or prestigious universities

• Educate students about scare tactics used in some marketing campaigns
Independent counselors or commercial counseling centers should not purport to replace the role or function of school- based counselors.
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The National Association for College Admission Counseling (NACAC) is an education association of secondary school counselors, college and university admission officers and counselors and related individuals who work with students as they make the transition from high school to postsecondary education. For more information, please visit www.nacac.com.